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Wednesday, July 13, 2011

Is there such thing as social overload?

I am sitting at my desk working on a training session to teach people about the merits of private cloud.  It's not too late at night here on the west coast. So there are still some tweets, Google+, Facebook and LinkedIn updates coming in.  I also have a couple email accounts I try fruitlessly to stay on top of.  Add to that the couple of industry news blog posts I am reading and my browser tabs have become nearly unmanageable.  Check in after the jump to see what the bar looks like.





Sorry if you had to scroll for a day and a half to get to the end.

The problem is two fold.  First if you close the tabs and don't check on them fairly regularly you end up not checking them at all.  I went about 2 months without logging in to Facebook. Granted that gave me back almost a lifetime of hours I would have otherwise flitted away meaninglessly.  The second thing is...  Oops, I got an update with some cool news I needed to read and forgot the second point.  More and more these tools are becoming a normal part of my work life.  Social Networking has moved from a way to get back in touch with old friends to something for more work related.  I now use twitter to get instantaneous updates on new product releases, customers achievements and major industry news.  I use linked in to find resources in my network who can contract on projects, see where old coworkers are moving to, keep in touch with my customers and business partners and find yet more industry news and information.  Now I have joined Quora and I am finding a wealth of information with it's wonderful Q&A format.

The question I have is, when will someone give me a simple way to see it all, in timeline format, in one browser window with one sign on?

There are companies out there doing this and some progress is being made, but it seems a new useful social network site that caters to some niche is always popping up and adding some new value.  I love innovation and invention but the internet pace of the late 1990's and early 2000's was nothing compared to what we are seeing now.

Life in the cloud has grown to be quite a time consuming endeavor.  I look forward to the future and the company that figures out how to give me back 2 hours of my day.  Who knows, maybe it will be you.

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